Partners.jpg

Sponsorship Opportunities

Scheduled for Saturday, October 3rd, in Dunlap, TN, Cycle Sequatchie combines a beautiful, fun, first-class bike ride with a celebration of everything that makes Sequatchie Valley and the South Cumberland Plateau such a special place! With scenic bike routes, a locally-sourced farm-to-table buffet, and an outdoor expo, the event shines a spotlight on the region. Beyond the attention the event brings, proceeds from ride registrations support regional conservation efforts through the Land Trust for Tennessee. Our goals:

  • Bring attention to all of the fun options for outdoor recreation (cycling & so much more!) in Sequatchie Valley and the South Cumberland Plateau.
  • Provide exposure and opportunities to support regional conservation initiatives along with family farms & local businesses through the Outdoor Expo.

In its first year (2019), the event drew over 330 registrants from 15 states, plus friends & family, and locals interested in the expo and buffet. With 96% of the respondents in our post-ride survey indicating they had a positive experience (with the majority of those characterizing it as "awesome!"), we expect to have our first-year crowd return for 2020 - and bring their friends! We anticipate word-of-mouth and increased marketing to bring in over 500 registrants this time around!

Get in front of this audience and support a great cause by signing up for one of the sponsorships we've listed below! Prefer to offer support in a different way? This is a grassroots, community-driven event, and we welcome any and all creative ideas for involvement. Contact us and let us know what you have in mind! In exchange for your support, we'll provide you with plenty of exposure at the event, on our website, and through social media and other channels.

Farmers Feast.jpg

FARMERS FEAST: $5,000

  • _________________________
  • WHAT IT COST
  • $10,000 total, split into two separate sponsorships of $5,000 each. Because the post-ride lunch only uses fresh locally-sourced ingredients prepared by a professional chef, it is more expensive (and more rewarding!) than typical bike ride meals. Proceeds from this ride benefit rural conservation in the Sequatchie Valley region, and we are proud to further support family farms through the Farmers Feast.
  • _________________________
  • WHAT IT COVERS
  • Food, Drinks, Prep, Service, Supplies, Tables & Chairs.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Sponsor logo prominently displayed on a 16' Farmers Feast banner at the event venue.
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the Farmers Feast are mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for three participants in Cycle Sequatchie.
  • - Three sets of food & beer tickets for the Farmers Feast.

CONTACT US

Photo Album.jpg

DOCUMENTATION: $3,500

  • _________________________
  • WHAT IT COST
  • $3,500
  • _________________________
  • WHAT IT COVERS
  • Professional Photography & Videos for the event.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the photos & video are mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Special sponsor recognition in the video itself.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for three participants in Cycle Sequatchie.
  • - Three sets of food & beer tickets for the Farmers Feast.

CONTACT US

Three Mtn Challenge.jpg

3 MTN CHALLENGE: $2,000

  • _________________________
  • WHAT IT COST
  • $2,000
  • _________________________
  • WHAT IT COVERS
  • Prizes for riders who conquer the Climbs.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Sponsor logo prominently displayed at tent where prizes are handed out.
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the 3 Mtn Challenge prizes are mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for three participants in Cycle Sequatchie.
  • - Three sets of food & beer tickets for the Farmers Feast.

CONTACT US

Rest Stops.jpg

REST STOPS: $1,500

  • _________________________
  • WHAT IT COST
  • $1,500
  • _________________________
  • WHAT IT COVERS
  • Rest Stop Venues, Food & Snacks, Drinks, Ice, Portajohns, Bike Racks, Delivery of Supplies.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Sponsor logo prominently displayed on course signage leading up to each rest stop.
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where rest stops are mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • - Mentions from the emcee during the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for two participants in Cycle Sequatchie.
  • - Three sets of food & beer tickets for the Farmers Feast.

CONTACT US

Expo.jpg

OUTDOOR EXPO: $1,000

  • _________________________
  • WHAT IT COST
  • $3,500.
  • _________________________
  • WHAT IT COVERS
  • Expo Venue.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the expo is mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • - Mentions from the emcee during the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for one participant in Cycle Sequatchie.
  • - Two sets of food & beer tickets for the Farmers Feast.

CONTACT US

Beer.jpg

CRAFT BEER STATION: $1,000

  • _________________________
  • WHAT IT COST
  • $1,000
  • _________________________
  • WHAT IT COVERS
  • Beer tickets for the participants.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Signage at the craft beer station with sponsor logo and note of appreciation.
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the craft beer is mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for one participant in Cycle Sequatchie.
  • - Two sets of food & beer tickets for the Farmers Feast.

CONTACT US

Desserts.jpg

DESSERTS: $750

  • _________________________
  • WHAT IT COST
  • $750
  • _________________________
  • WHAT IT COVERS
  • Desserts from the Cookie Jar Cafe served at the Farmers Feast.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Signage at the buffet dessert table with sponsor logo and note of appreciation.
  • - Sponsor logo on 10' x 3.5' banner prominently displayed at event home base.
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • - Mentions from the emcee during the event.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor’s name recognition in all instances where the desserts are mentioned in all official marketing and promotion of Cycle Sequatchie.
  • - Sponsor logo & link on the home page of CycleSequatchie.com
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Sponsor logo displayed in footer of newsletters sent to CycleSequatchie email list.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • _________________________
  • BONUS BENEFITS
  • - Registration fees comped for one participant in Cycle Sequatchie.
  • - Two sets of food & beer tickets for the Farmers Feast.

CONTACT US

Wayfinding.jpg

COURSE WAYFINDING: $250

  • _________________________
  • WHAT IT COST
  • $250
  • _________________________
  • WHAT IT COVERS
  • Signs, Paint & Labor to mark the Bike Routes.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • - Mentions from the emcee during the event.
  • _________________________
  • BONUS BENEFITS
  • - One set of food & beer tickets for the Farmers Feast.

CONTACT US

Website.jpg

WEBSITE: $250

  • _________________________
  • WHAT IT COST
  • $250
  • _________________________
  • WHAT IT COVERS
  • Cycle Sequatchie Website Design & Hosting.
  • _________________________
  • MARKETING EXPOSURE (ON-SITE)
  • - Opportunity to provide branded merchandise and materials in each of the cyclist’s registration bags.
  • - Vendor space at the post-ride outdoor expo.
  • _________________________
  • MARKETING EXPOSURE (DIGITAL)
  • - Sponsor logo & link, along with a description of the sponsor business and how they are supporting the event, on the Partners page of CycleSequatchie.com.
  • - Newsletter and social media shout-outs recognizing sponsor's contribution to the event.
  • - Mentions from the emcee during the event.
  • _________________________
  • BONUS BENEFITS
  • - One set of food & beer tickets for the Farmers Feast.

CONTACT US